Cool Effect Fights Climate Change, One Person At A Time

March 16, 2016March 16, 2016 Sean Mulligan

If you’re on Instagram and you’re not following @CoolEffect_, it’s pretty safe to say that you’re a villain of the highest order (even higher than super). We kid, of course. Perhaps you’re just hearing of CoolEffect.org right now. And that’s okay… It’s a pretty new initiative.

So what does the Cool Effect organization do, anyhow? The concept is simple (and awesome). They highlight the very best in carbon saving initiatives around the world and make it super easy for you to donate to that particular cause. Want to help support the preservation of rainforests? Or assist Peruvian’s in gaining access to stoves that diminish their reliance on wood burning? It’s all as easy as a click of a few buttons. You can make a one-time donation or you can subscribe for monthly contributions to a cause that truly resonates with you.

We recently created some wristbands for their SXSW promotions. They made a very brief appearance in this terrific video they shared:

We‘re in Austin to shed light on global warming and ask a simple question—what on 🌎 do you want to save? #LetsSave #CoolEffect
A video posted by Cool Effect (@cooleffect_) on Mar 14, 2016 at 9:14am PDT

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Celebrate #PiDay with a Pirate Ship Riddle Wristband

March 14, 2016March 14, 2016 Sean Mulligan

There are a few things I know about pi. It starts with 3.14(insert a bunch of other numbers here). I know it relates in some very important way to a circle. If I had to guess, it’s the constant ratio between a circle’s circumference and its diameter.*

I also know that just because it sounds like PIE everyone gets a kick out of the number. Let’s be honest… If pi didn’t provide you an excuse to head to the nearest bakery for a lime tart, would you or anyone outside of your nearest Mathematics building care about it?

Now before I start getting hate mail from NASA, let me state unequivocally: I am sure it has extremely important mathematical implications. But so does the Golden Rule, The Feigenbaum constants, and many other constant values that have a cute little symbol and are catalogued here.

But you don’t see any of them trending on Twitter:

#Piday is trending on twitter showing 208000 tweets

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March Madness Is Upon Us… Time To Get All Our Picks Wrong

March 11, 2016March 10, 2016 Sean Mulligan

Just kidding, of course. The odds of getting all your March Madness picks wrong is pretty much non-existent. If you picked randomly, the odds of missing on every game is over 1 in 4 billion. You might be scratching your head thinking the odds should be even higher, but remember: You only need to get the first round entirely wrong to ensure the whole bracket is 100% wrong.

1 in 4 billion is still light-years better than picking a perfect bracket, though. Picking a perfect bracket is pretty much impossible:

march madness odds of perfect bracket with illustrated examples

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Sugar Doesn’t Make Anyone Hyperactive (Including Kids)

March 9, 2016March 7, 2016 Sean Mulligan

sugar does not make anyone hyperactive including kids

My mom still tells me sugar will make me hyperactive. For the record, I’m 31 years old. I’ve never really questioned the concept before. Until today, that is. I read an article produced by Yale that claims there is zero correlation between sugar intake and hyperactivity. But how can this be!?

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Never Trump Wristbands Are On Sale At Marco Rubio’s Store

March 8, 2016March 7, 2016 Sean Mulligan

Marco, we’re loving the swag!

Anytime a high-profile person supports the silicone wristband cause, we’re all for it. And it doesn’t get much higher profile than Florida Senator Marco Rubio. So tell me, dear readers, would you rock these Never Trump wristbands:

#nevertrump wristbands sold by marco rubio in red with white text

We’re loving them! Classic, bold text. A red as strong as the stripes on the flag. And look at this distressed texture (like the nation considering a Trump presidency, Mr. Rubio?):

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